NEW DELHI: At a time when Apple is ramping up its India operations, the company's main competitor in smartphone and tablet industry, Google, is missing for action. During the last 2 yrs, Google has launched six Nexus smartphones and tablets which consists of hardware partners but merely one such device has created its strategy to India.
Nexus devices, which run unmodified version of Google's mobile operating software, are believed best in their class and so are primary competitors for iPhones and iPads. "Easily ought to buy an Android smartphone now, Let me buy Nexus 4. At your buck ($299 for basic model) it is deemed an incredible affordability. But even 50 days after it had been provided in the usa, it truly is yet to succeed in India," says Gaurav Shukla, the editor of an blog called androidOS.in.
"It is just a serious problem for smartphone enthusiasts here because only Nexus devices provide 'pure' Android experience," he adds.
Only 1 Nexus in India
India is definitely an Android country. "In Q3, 2012 around 3.8 million smartphones were shipped near you. Of these, 3.01 million, that is over 70% of the heart.} market, were powered by Android," says Manasi Yadav, a niche analyst with IDC.
But Android's success near your vicinity seems despite Google and not on account of it. Even Nexus S, the sole Nexus device to launch in India, debuted here eight months after its global launch. Recently Motorola, after being acquired by Google, banned its business in India.
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