Bay area: Facebook's mystery 'press event' on Tuesday could reveal a robust search feature that may intensify your competitors between web 2 . 0 giant and its rival Google.
Facebook is holding case at 10 am (1 pm EST) at its Menlo Park, California, headquarters. The corporation has never said exactly what offers announce. Yesterday, it invited bloggers and journalists to "come see what we're building."
The business probably will not be revealing a different workplace - unless it chose to make its invitation very literal.
It is equally unlikely to be unveiling a much-rumoured "Facebook phone" - unless CEO Mark Zuckerberg has changed his mind recently. Last fall, as he'd done on numerous occasions, he publicly shot down speculation that Facebook was building a smartphone.
"It's so clearly the incorrect strategy for us," Zuckerberg said at the September technology conference in his first public interview after Facebook's May IPO. "It does not move the needle for individuals."
As much as search goes, users would most likely welcome an easier way to search through Facebook if you are, businesses, events and anything else entirely on the vast online network.
The company, whose much-ballyhooed initial offering developed into a disappointment, also can discuss new advertising features. Facebook continues to be especially focussed on building up is mobile advertising business, as most of that users access Facebook through smartphones and tablets.
Research firm eMarketer estimates that Facebook, the No. 2 company in the usa mobile advertising market, had an 8.8 percent share this past year -up from zero in 2011. That compared to No. 1 Google's 56.6 percent. This coming year, Facebook is expected to build its share to 12.2 percent, while remaining far behind Google.
Facebook, that has been calling itself a "mobile-first" company, have been growing thanks to increased utilization of its mobile apps, improving ad quality and its particular emerging advertising network, called Facebook Exchange, said Baird analyst Colin Sebastian inside a recent note to investors.
"Our field checks are convinced that the recently launched Facebook Exchange is helping advertisers target consumers more effectively," he said.
Sebastian thinks that more than time, Facebook will always make more money from mobile ads, helped by its increasing example of the room, together with its "ever-increasing user profile data."
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Facebook is holding case at 10 am (1 pm EST) at its Menlo Park, California, headquarters. The corporation has never said exactly what offers announce. Yesterday, it invited bloggers and journalists to "come see what we're building."
The business probably will not be revealing a different workplace - unless it chose to make its invitation very literal.
It is equally unlikely to be unveiling a much-rumoured "Facebook phone" - unless CEO Mark Zuckerberg has changed his mind recently. Last fall, as he'd done on numerous occasions, he publicly shot down speculation that Facebook was building a smartphone.
"It's so clearly the incorrect strategy for us," Zuckerberg said at the September technology conference in his first public interview after Facebook's May IPO. "It does not move the needle for individuals."
As much as search goes, users would most likely welcome an easier way to search through Facebook if you are, businesses, events and anything else entirely on the vast online network.
The company, whose much-ballyhooed initial offering developed into a disappointment, also can discuss new advertising features. Facebook continues to be especially focussed on building up is mobile advertising business, as most of that users access Facebook through smartphones and tablets.
Research firm eMarketer estimates that Facebook, the No. 2 company in the usa mobile advertising market, had an 8.8 percent share this past year -up from zero in 2011. That compared to No. 1 Google's 56.6 percent. This coming year, Facebook is expected to build its share to 12.2 percent, while remaining far behind Google.
Facebook, that has been calling itself a "mobile-first" company, have been growing thanks to increased utilization of its mobile apps, improving ad quality and its particular emerging advertising network, called Facebook Exchange, said Baird analyst Colin Sebastian inside a recent note to investors.
"Our field checks are convinced that the recently launched Facebook Exchange is helping advertisers target consumers more effectively," he said.
Sebastian thinks that more than time, Facebook will always make more money from mobile ads, helped by its increasing example of the room, together with its "ever-increasing user profile data."
Share your views
